Social Media has a Strong Influence on SEO

We are living in a age where technology prevails the human life. The life style as well as living standards is getting better and better and everything has been made possible by man’s increasing involvement in their profession. The presence of the online marketing sites have fulfilled a larger demand of modern man and woman as these online sites work entirely from the Internet and deliver the ordered goods at the address provided by the online shoppers. There is no doubt that a business in online shopping sites is largely beneficial but its success is the most important factor in the story. The success lies on a large number of things among which the increasing popularity is the most important one.

The term ‘Popularity’ is directly related with the visit of the people to the sites from various parts of the world as these sites are accessible from everywhere. Increasing the popularity is very technical matter which can be done with the help of search Engine Optimization (SEO). A Search Engine Optimizer follows various web enabled services and techniques which promote the sites across the globe. The task of SEO depends upon a large number of techniques among which the role of Social media is very dominating.

Social Media Optimization (SMO) has been a part of SEO and that is why the social media has a strong influence on SEO. Though the techniques of SEO are slightly different by nature, the role of Social Media optimizer becomes important here. He makes use of the specific techniques which can bring the desired opening for the global audience. They make use of the social media sites like Facebook, Twitter, MySpace or Orkut to promote the sites. These SMO techniques are very technical by nature which a SO expert knows and understands very well. Due to these SMO techniques, the advertisement with hyperlinks appear on all profile pages of the social media network and millions of visitors can see them almost every day. 

Social media has a strong influence over SEO and this influence is working fluently in the interest of the common business owners who always like to carry their business on global platforms. With the appearance of these advertisements on the subscription pages through these Social media sites, these sites get the required exposure globally. This exposure is very much beneficial for the success of the online shopping sites for which SEO applications are extremely necessary.


Sanford Michael with over 11 years of white hat SEO experience. Also a Yahoo Store SEO Expert. Using white hat techniques that create a solid, lasting foundation.